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Lincoln Financial Group to Break Thanksgiving-Themed Campaign

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Author: 
Kate Maddox
Source: 
AdAge

Lincoln Financial Group will break a b-to-c and b-to-b campaign Nov. 10 called "Give Thanks," which is timed to coincide with Thanksgiving and the holidays.

The integrated campaign, created by Gyro, New York, includes TV, radio, print and online ads. The budget was undisclosed.

"Give Thanks" is an extension of Lincoln's ...

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