5 B2B Digital Marketing Mistakes You Don’t Know You’re Making

Some mistakes are really easy to spot. As soon as you press send to the wrong email address or hand over the wrong report, your heart sinks and the opera singer from Scrubs is warming up. But not every mistake is so visceral.

Others creep up on you, and pounce when you least expect it. For days, weeks, even years after you made the mistake it still sits there unnoticed. Only to explode at the worst possible moment.

And then sometimes ...