14 Fundamental Content Marketing Best Practices

Content marketing isn’t new, and for modern marketers it’s the go-to digital strategy for driving new business, leads, and revenue into their coffers.

But not all companies have sorted out how to implement content marketing. Even though 93% of B2B marketers use content marketing, the notion of streamlining efforts and reaping the benefits of this relatively green process still eludes many.

So we decided to round up some of the most essential content marketing best practices, and share them with you ...